MYAIR.COM NEWS
SLAM DUNK
Myair.com takes to the basketball court
Reyer players team up with
Myair.com’s crew on the
tarmacMyair.com has announced its debut in the basketball world as a sponsor of the Venetian team, Reyer.
“As a Veneto airline through and through, we wanted to enter the world of sport in support of a team from the Veneto,” says Lorenzo Lorenti, sales director of Myair.com. “This will allow us to put our brand next to a team like Reyer, which is well-known and highly regarded for its longstanding commitment to young people and everyone who loves the sport. This sponsorship will give us the chance to get better known within the country to an active public with an interest in sports, like the supporters of the Reyer team.”
Luigi Brugnaro, president of S.S.D. Reyer Venezia Mestre SPA (the team’s management company) believes that Reyer and Myair.com have a common objective: to keep on flying higher.
“There couldn’t be a more suitable partnership than this one, with an ambitious airline like Myair.com whose base of operations is in our region too,” Brugnaro adds. “We hope that together we can carry the names of Reyer and Venice as far as possible, and achieve a highly satisfactory future for both of us.”
ON GUARD
Myair.com supports self-defence
Myair.com has always paid close attention to security issues, so it was natural for the company to support training in self-defence and other techniques for handling dangerous situations. The recent sessions, run by AICS, Vicenza Fitness, Vicenza Press and ASI, were held at Vicenza Fitness in Altavilla, Vicenza, and have proved a great success, especially with women.
Teachers, including trainers from the Carabinieri (military police) and the italian Polizia di Stato, worked on the psychological dynamics that come into play when someone is faced with danger. They also highlighted danger awareness and prevention, and taught self-defence techniques in case the worst happens.
MYAIR.COM SPONSORS VOLKSWAGEN JUNIOR MASTERS
Photo: GettyMyair.com is delighted to sponsor the Volkswagen Junior Masters football tournament. The aim of the competition is to encourage young people to recognise and understand the positive values of the beautiful game. The tournament starts with a local phase which takes place in 12 different cities (Ancona, Bergamo, Bologna, Catania, Florence, Genoa, Milan, Naples, Rimini, Terni, Turin and Verona). This is followed by the final stage when the young footballers get the chance to live the dream, by playing at the Coverciano Technical Centre where Italy’s world-champion football players train. The winning team will then compete at the European final in Salzburg (Austria) from 28 May to 1 June. Meanwhile, the runners-up will take part in the Muccioli Trophy (9-11 May), normally reserved for the youth teams of the major Italian clubs (Juventus, Inter, Roma, Sampdoria, Torino and Chievo).
Once again in 2008, the tournament is linked to another important initiative: the Supporter School project, a course designed to encourage young people to express their passion for the game in the most socially acceptable way. The aim of the course is to educate today so that tomorrow’s supporters are more considerate and well-behaved. For more information on the match schedule, go to www.volkswagen.it
TIGUAN TAKES TO THE SKIES
Myair.com and Volkswagen are proud to present the new Airbus A320 livery
Myair.com’s Airbus A320 in its
Tiguan liveryThe latest Volkswagen model, the Tiguan, is now flying the skies of Europe and Morocco on the tail of an Airbus A320.
The Tiguan has been painted onto the fuselage of a Myair.com aeroplane and, since December 2007, has been hitting heights of 11,000 metres every day before landing in the many airports served by the airline.
Myair.com is the first Italian low-cost company to launch a promotional initiative of this type with a world-class partner like Volkswagen, the motor industry leader. The Airbus A320 is one of the most popular and technologically advanced aeroplanes in the world, offering a high level of comfort and reliability. This makes it the ideal vehicle for introducing a car like the Tiguan.
Using aeroplane livery is an original, innovative way of advertising a new car, one appreciated by customers of Myair.com and Volkswagen alike.